Show simple item record

dc.contributor.authorSukoco, Badri Munir (25823403000); Choirunnisa, Zuyyinna (57224678087); Mudzakkir, Mohammad Fakhruddin (57221478611); Nasution, Reza Ashari (24476878500); Susanto, Ely (35932883300); Usman, Indrianawati (57201718428)
dc.contributor.editor-
dc.date.accessioned2025-02-11T15:57:40Z
dc.date.available2025-02-11T15:57:40Z
dc.date.issued2022
dc.identifier.isbn-
dc.identifier.issn15587894
dc.identifier.urihttps://doi.org/10.1108/JABS-01-2020-0021
dc.identifier.urihttps://www.scopus.com/inward/record.uri?eid=2-s2.0-85108151936&doi=10.1108%2fJABS-01-2020-0021&partnerID=40&md5=673d509e25dc292f053609d5394c32c3
dc.identifier.urihttp://digilib.fisipol.ugm.ac.id/repo/handle/15717717/21571
dc.description.abstractPurpose: Changes are inevitable and organisations should develop their organisational capacity for change (OCC) to survive. This paper aims to test the effect of market orientation on OCC (learning, process and context), as well as the impact of OCC on organisational performance. Design/methodology/approach: This research used a survey of 314 heads of study programmes in Indonesia s highest-ranked universities to test the proposed hypotheses. Findings: The results of this research demonstrate that OCC is determined by customer orientation and cross-functional coordination (market orientation), while competitor orientation influences the learning dimension of OCC. Moreover, only the context dimension of OCC positively influences organisational performance in addition to serving as a mediator between market orientation (customer orientation and cross-functional coordination) and organisational performance, whereas competitor orientation positively influences organisational performance. Originality/value: This paper empirically tested the three dimensions of OCC (learning, process and context) that had previously been discussed only conceptually. Furthermore, the organisation should be market-oriented to possess the capacity for change. Finally, the paper proposes and demonstrates that organisational context (culture) plays a significant role in OCC in developing organisational performance. © 2021, Emerald Publishing Limited.
dc.language.isoEnglish
dc.publisherJournal of Asia Business Studies
dc.titleMarket orientation and capacity for change in higher education performance in Indonesia
dc.typeArticle
dc.description.pages20.0
dc.description.doi10.1108/JABS-01-2020-0021
dc.title.book-
dc.link.scopushttps://www.scopus.com/inward/record.uri?eid=2-s2.0-85108151936&doi=10.1108%2fJABS-01-2020-0021&partnerID=40&md5=673d509e25dc292f053609d5394c32c3


This item appears in the following Collection(s)

  • Article
    Material for original research or scientific investigation

Show simple item record