| dc.contributor.author | CODRUȚA ADINA BĂLTESCU | |
| dc.contributor.other | FACULTY OF ECONOMIC SCIENCES AND BUSINESS ADMINISTRATION, TRANSILVANIA UNIVERSITY OF BRAȘOV | |
| dc.date.accessioned | 2017-09-04T15:39:24Z | |
| dc.date.available | 2025-10-02T04:44:15Z | |
| dc.date.issued | 01-06-2017 | |
| dc.identifier.issn | - | |
| dc.identifier.uri | http://www.utgjiu.ro/revista/ec/pdf/2017-03/20_CODRUTA%20ADINA%20BALTESCU.pdf | |
| dc.description.abstract | The hospitality industry generates environmental degradation through the construction of buildings, waste
disposal, and water usage. Nowadays, a large number of customers show increased environmental awareness, being
willing to pay more for environmentally friendly products/services. In Romania institutional arrangements to generate
awareness of the necessity of sustainable development were numerous, exemplifying in this respect the actions carried
out by the Ministry of Environment and Sustainable Development for introducing the european eco-label for tourist
accommodation services and the camping services, as well as for promoting the use of the eco-label in Romania among
interested hotels and guesthouses. Based on these aspects, the article presents the results of a quantitative marketing
research conducted among the young generation from Brașov county. The main objectives of the research consist in
identifying the level of information among Romanian young consumers of accommodation services from Brasov county
regarding the eco-certification and environmental management systems applied in the Romanian hospitality industry
and, also, to identify their intentions to consume the green accommodation products. | |
| dc.format | - | |
| dc.language.iso | EN | |
| dc.publisher | Academica Brâncuşi | |
| dc.relation.uri | ['https://www.springernature.com/gp/open-research/policies/journal-policies/apc-waiver-countries', 'https://www.nature.com/srep/publish/guidelines', 'https://www.nature.com/srep/', 'https://www.nature.com/srep/about/aims'] | |
| dc.rights | ['CC BY', 'CC BY-NC-ND'] | |
| dc.subject | ['natural sciences', 'biology', 'chemistry', 'earth sciences', 'physics', 'Medicine', 'R', 'Science', 'Q'] | |
| dc.subject.lcc | Commercial geography. Economic geography | |
| dc.title | THE ROMANIAN YOUNG GENERATION'S WILLINGNESS TO CONSUME GREEN HOSPITALITY PRODUCTS | |
| dc.type | Article | |
| dc.description.keywords | Environmental awarness | |
| dc.description.keywords | hospitality industry | |
| dc.description.keywords | green accommodation units | |
| dc.description.keywords | young generation | |
| dc.description.keywords | quantitative marketing research. | |
| dc.description.pages | 154-162 | |
| dc.description.doi | - | |
| dc.title.journal | Analele Universităţii Constantin Brâncuşi din Târgu Jiu : Seria Economie | |
| dc.identifier.e-issn | 1844-7007 | |
| dc.identifier.oai | oai:doaj.org/journal:fe56c9fdd6b84c2b82feaf94ad927a53 | |
| dc.journal.info | Volume 1, Issue 3 | |
